Gender neutral bathrooms have been a bit of a hot button topic over the past few years. As the issue has continued to grow in prominence, it has seemingly become more and more controversial with each passing day. It was … Read More
Author Archives: Tanner Shaffer
The Arrival of Fire Protective Signs
If you have visited an office building, retail store, or apartment complex, you probably have noticed fire protective signs like the one above. They are a necessity for the safety and compliance of any building, and they are very specific … Read More
3 Things Your Online Presence & Outdoor Signs Have In Common
Do you know your outdoor signage has some similarities with your online presence? The truth is that despite the fact that the world is rapidly becoming digitalized in so many ways including advertising, outdoor signs still have specific roles to … Read More
Which Material is Best for Outdoor Business Signs?
An outdoor sign has a way of directing customers to a shop to increase sales of products and services. Signs are also vital for advertising, as a method of pulling traffic to a business offline. You need to put lots … Read More
Using Traditional Marketing in a World of Millennials
According to USA Today, millennials (Generation Y) represent the largest demographic in the U.S. This means that companies and marketers are searching for ways to specifically target millennials—but only a few have been successful. Recent research has shown that traditional … Read More
Advantages of Adding LED Lights to Your Outdoor Signs
Eventually, all great technologies are replaced by a more efficient and modern alternative. The era of incandescent and halogen sign lights is over, and they are quickly being replaced by LEDs. In the wake of this latest innovation, it’s important … Read More
OC Networking Events for Small Business Owners
If you’re a small business owner working and living in Orange County, you should be looking for ways to network with other entrepreneurs like yourself. Cultivating a network and cohort of like-minded individuals is not only good for your business, … Read More
5 Signs It’s Time to Update Your Indoor & Outdoor Signs
Take a look at the signs on the inside and the outside of your business. How are they looking? Are they falling apart? Or are they still looking fresh and new? If it’s the latter, you’re in the clear. If … Read More
5 Ways Businesses Can Improve Their Storefront to Attract More Customers
Everyone knows that window-shopping is the precursor to actual shopping, yes? It’s the mannequins, the neon, the clothes, the deals, and now, strangely, the simplicity of it all. There are plenty of ways to draw attention! This is why it’s … Read More
10 Examples of Interior Office Design That Boost Company Culture
Question: Does company culture matter when designing office spaces? According to recent research by Haworth, it does. The research focused on how to create a successful organizational culture within a company. And what did they find? “No matter how strong … Read More